CV/Resume

Larry Epling

Pikeville, Ky│Contact information redacted for this location | Contact via social media.

Strategic Marketing & Communications Leader
A dedicated and results-oriented marketing and communications professional with over 18 years of experience driving the visual and digital identity of the University of Pikeville. Proven ability to lead small teams, manage complex projects, and execute multi-channel communication strategies that support and elevate the university's brand. A passionate advocate for the campus community, poised to transition extensive institutional knowledge and technical expertise into a leadership role.

Professional Experience:

University of Pikeville – Marketing and Communications│ Pikeville, KY

Coordinator of Visual Media (March 2018 – Present)

Led the creation and execution of visual media strategies across all university channels, including web, social media, print, and digital advertising, ensuring brand consistency and alignment with institutional goals.

·Directed all campus photography and videography, supporting the needs of undergraduate and graduate programs, two medical schools, and the athletics department.

·Mentored and supervised a team of student workers, fostering their professional growth and ensuring high-quality creative output for the department.

·Pioneered the university's digital asset management (DAM) strategy, leading the research, implementation, and management of the Mediagraph platform to archive and organize all visual media.

·Managed the university's digital signage network, overseeing the evaluation, procurement, and installation of new hardware and content strategy.

·Served as the primary manager for the university's WordPress website from 2018 to 2024, collaborating with developers and departmental stakeholders to publish updates and enhance user experience.
Collaborated with internal and external partners on digital advertising campaigns and marketing opportunities to expand the university's reach.

University of Pikeville – Information Technology Services│ Pikeville, KY

(Help Desk Coordinator / Systems Admin) (September 2008 – February 2018)

·Managed a team of 5 technicians, 2 work-study students and 1 student technical assistant, overseeing daily operations of the university help desk and ensuring timely resolution of technical issues for faculty, staff, and students.

·Administered key university systems, including Active Directory, Office 365, and Dell Kace Service Desk, maintaining security and operational integrity.

·Developed and implemented solutions for campus-wide technology needs, including mobile printing, server maintenance, and software deployment.

Larry Epling Brand │ Pikeville, KY │

Owner / Freelance Media Director (June 2005 – Present)
Provide freelance photography, videography, and social media marketing services to a variety of clients, with a specialization in promoting regional tourism and community events.

Education & Credentials:

University of Pikeville │ Pikeville, KY

·Bachelor of Science in Communication (Expected Graduation: May 2026)

·Intend to pursue a Master of Science in Strategic Communication in Summer 2026

American National University

·A.S. in Business Management (Recipient of the Joseph E. Hurn Award for Excellence)

ITT Technical Institute

·A.A.S. in Computer Systems Networking and Telecommunications

Certifications:

·Project Management Professional (PMP) │ Solarity

·FAA Part 107 Remote Pilot License │ Federal Aviation Administration

·Apple Certified Macintosh Technician │ Apple

·CompTIA A+ Certified │ CompTIA

Community & Publications:

Marketing Chair │July Jam Ministries (2007 – 2014)

Led the marketing strategy for a non-profit concert series, designing all promotional materials and driving community engagement.

Contributing Photographer │ UPIKE Alumni Magazine (Multiple Issues 2024-2025)

Freelance Photographer │ Pike County Tourism, CVB (2010-Present)

Leadership:

·Appalachian College Association – Rural Leadership graduate, class of 2025

·Leadership Kentucky – Inaugural BRIGHT program Graduate, class of 2019

·Patton Leadership Institute – Inaugural class

·Supervised five technicians supporting 350+ faculty and staff

·Supervised four work study students support Visual Media needs.

·Joseph E. Hurn Award for leadership – American National University

·Honorable Kentucky Colonel

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